The Importance of Good Quality Real Estate Photos

by Benjamin Urrutia 11/03/2019

There's a misconception many home sellers have that may be causing them to miss out on opportunities to have their house sell more quickly. Perhaps you're among them.

If you believe your home does not need to be staged, neatly organized, and thoroughly cleaned well in advance of the first scheduled showing, then you're overlooking one crucial step in the marketing process: having professional quality photographs taken of your home -- inside and out -- and posted online to make your listing more enticing!

Unless you happen to be an exceptionally good photographer with professional equipment, you probably won't be able to get the optimal results needed to show off your home and attract buyers. Not only will those photographs be the first impression of your home that many buyers are exposed to, but it may end up being the only impression they come away with. If prospects don't like what they see online, there's no chance they'll move on to the next step, which would be scheduling an in-person visit. That's why it's so important that the photos your agent uploads to the Multiple Listing Service (MLS) depict your home in the most favorable way.

Online photographs can work either for or against you, depending on the quality of the photos and the condition of your home and property. Ideally, you should have photos taken of virtually every nook and cranny of your home -- with the exception of areas you want to underplay. Only the best ones would be used, of course. Views of your front yard, backyard, and sometimes even an aerial view can help give buyers the perspective they're looking for.

The good news is that most real estate agents work with one or more professional photographers who make it their business to take photos that are properly lit, effectively cropped, and well composed. Experienced real estate photographers can quickly identify the most advantageous angles from which to take photos, capturing the best view of your rooms, your yard, and other property highlights.

While they might occasionally make a few adjustments to the placement of furniture, pillows, or other decor, their main objective is to snap photos that will inspire prospective buyers to envision the beauty, the charm, and the many possibilities of your home. In addition to making sure the photos are crystal clear, well lit, and visually appealing, photographers also aim to make your home look as spacious and welcoming as possible. While they can't perform miracles, a talented photographer will typically find creative ways to bring out the best qualities in any home.

Your real estate agent can also give you valuable tips on enhancing your property's curb appeal, minimizing clutter, and adding simple touches -- both inside and out -- to maximize the warmth and appeal of your home for sale.

About the Author
Author

Benjamin Urrutia

About Benjamin:

“His leadership, business, and real estate knowledge make it possible to achieve a win, win for his clients. It is clear that his MBA helps make a property decision a better decision for his clients.”

Timothy M. Ricke –
Entrepreneur of the Year
  • “Would it serve you better if your Realtor(R) were also a real estate investor with an MBA?”
  • Why choose Benjamin?
  • * Full-time real estate professional
    * Specialized in the residential sector in metropolitan Orlando
  • * Commercial Properties (Shopping Centers, offices, land, multi-families)
    * Bilingual Spanish & culture provides quality service to his clients.
    * His background is decisive to ensure that you get the best deal ever.
    * He has over a decade of experience.

*Technology Resources – He has the technology and resources to generate demand for your property, provide buyers with the detailed information they desire, and have the ability to respond instantly to online inquiries.

Benjamin's Specialties:

  • International customers • Relocation • First Time Buyers • New Homes • Buyer;s agent • Short Sales, bank-owned properties • Investment properties – Commercial Properties.

Additional Continuing Education

  • Analysis of Income Producing Properties
  • Introductory course on Commercial Real Estate
  • Foreclosure properties for buyers and sellers
  • Certified on International Transactions, TRC.
  • Certified Relocation Specialist.
  • Five Star Institute bank-owned properties certified.
  • Short Sale and Foreclosure Resource (SFR) Certification

Professional Associations:

  • Orlando Regional Realtors Association, ORRA
  • Florida Realtors, FR
  • National Association of Realtors, NAR
  • Orlando Regional Commercial Council
  • Central Florida Commercial Association of Realtors
  • Budget and Finance Committee of the Orlando Regional Association of Realtors
  • Global Real Estate Council, GRECO. International buyers and sellers
  • National Assoc. of Hispanic Real Estate Professionals, NAHREP

Other Associations:

  • Toastmasters International, past club president
  • Financial Executives Networking Group, FENG
  • Rotary Club of Maitland, Paul Harris recipient.
  • 2016 and 2017 Orlando Regional Realtor Association Honor Society
  • Gold Key Certification on providing superior service to customers
  • Art and History Museums of Maitland - Maitland Florida - Board Member

As a practitioner and advocate of quality customer service, Benjamin is reliable, loyal, dependable and intelligent real estate expert. His academics include engineering (BS Civil Engineering – University of Illinois), MBA (Majoring in Finance – Loyola University of Chicago), and a Marketing degree (ICESI University – Cali, Colombia)